{"id":22184,"date":"2026-06-01T10:59:53","date_gmt":"2026-06-01T10:59:53","guid":{"rendered":"https:\/\/www.casaneo.io\/?page_id=22184"},"modified":"2026-06-01T10:59:53","modified_gmt":"2026-06-01T10:59:53","slug":"loi-influence-marketing-france","status":"publish","type":"page","link":"https:\/\/www.casaneo.io\/fr\/loi-influence-marketing-france\/","title":{"rendered":"Loi Influence Marketing (France)"},"content":{"rendered":"  <div id=\"wli-app-1\" class=\"wli-app\" data-wli-instance=\"1\">\n    <div class=\"wli-alert\">\n      <div class=\"wli-alert-title\">Information<\/div>\n      <div class=\"wli-alert-desc\">Outil d\u2019aide \u00e0 la conformit\u00e9 pour l\u2019influence commerciale en France (synth\u00e8se du guide de juin 2023). Ceci n\u2019est pas un avis juridique.<\/div>\n    <\/div>\n\n    <div class=\"wli-card\">\n      <label class=\"wli-label\" for=\"wli-app-1-q\">Votre question<\/label>\n      <input id=\"wli-app-1-q\" type=\"text\" class=\"wli-input\" placeholder=\"Ex. Dois-je afficher la mention publicit\u00e9 ?\">\n      <div class=\"wli-quick\" data-role=\"quick\"><\/div>\n    <\/div>\n\n    <div class=\"wli-card wli-check-card\">\n      <div class=\"wli-card-title\">Checklist conformit\u00e9 (selon votre contexte)<\/div>\n      <div class=\"wli-toggles\">\n        <button class=\"wli-toggle\" type=\"button\" data-key=\"sponsorise\">Sponsoris\u00e9<\/button>\n        <button class=\"wli-toggle\" type=\"button\" data-key=\"retouchee\">Image retouch\u00e9e\/IA<\/button>\n        <button class=\"wli-toggle\" type=\"button\" data-key=\"dropshipping\">Dropshipping<\/button>\n        <button class=\"wli-toggle\" type=\"button\" data-key=\"etranger\">Depuis l\u2019\u00e9tranger<\/button>\n      <\/div>\n      <input type=\"text\" class=\"wli-input\" data-role=\"produit\" placeholder=\"Produit\/secteur (ex. alcool, crypto, jeux\u2026)\">\n      <div class=\"wli-check ilw-small-muted\" data-role=\"check\">Renseignez le contexte pour g\u00e9n\u00e9rer la checklist.<\/div>\n      <div class=\"wli-footnote\">Rappel : all\u00e9gations v\u00e9rifiables, pas de promotion de contrefa\u00e7ons, respect des CGU plateformes.<\/div>\n    <\/div>\n\n    <div class=\"wli-results\" data-role=\"results\"><\/div>\n\n    <div class=\"wli-grid-2\">\n      <div class=\"wli-card\">\n        <div class=\"wli-card-title\">Sanctions (aper\u00e7u)<\/div>\n        <ul class=\"wli-list\">\n          <li>Pratique commerciale trompeuse : jusqu\u2019\u00e0 2 ans d\u2019emprisonnement (7 en cas d\u2019aggravation) et 300 000 \u20ac d\u2019amende.<\/li>\n          <li>Secteurs sp\u00e9cifiques : amendes\/peines d\u00e9di\u00e9es (AMF\/ANJ\/ANSM, etc.).<\/li>\n          <li>Mesures administratives : avertissement, d\u00e9r\u00e9f\u00e9rencement, limitation, blocage de compte.<\/li>\n        <\/ul>\n      <\/div>\n      <div class=\"wli-card\">\n        <div class=\"wli-card-title\">Signalements utiles<\/div>\n        <ul class=\"wli-list\">\n          <li>Plateformes : formulaires de signalement.<\/li>\n          <li>DGCCRF : SignalConso.<\/li>\n          <li>ANJ : jeux d\u2019argent ; AMF : actifs financiers.<\/li>\n          <li>Pharos : contenus illicites graves.<\/li>\n        <\/ul>\n      <\/div>\n    <\/div>\n\n    <div class=\"wli-note\">Cadre bas\u00e9 sur juin 2023. V\u00e9rifiez les mises \u00e0 jour.<\/div>\n  <\/div>\n  \n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-22184","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Loi Influence Marketing (France) - Casaneo<\/title>\n<meta name=\"description\" content=\"V\u00e9rifiez vos obligations en influence marketing en France, affichez les mentions l\u00e9gales et \u00e9vitez les sanctions avec l\u2019outil Casaneo.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.casaneo.io\/fr\/loi-influence-marketing-france\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Loi Influence Marketing (France) - 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