What is cashback and how does it work?
The cashback is an affiliation solution from the United States. The principle is simple: an Internet user who makes an online purchase obtains a after
21 March 2023
The cashback is an affiliation solution from the United States. The principle is simple: an Internet user who makes an online purchase obtains a after
The conversion rate is a particularly important KPI in web marketing. It enables precise evaluation of a campaign’s performance. This applies to all communication operations.
When we talk about affiliation, we often put ourselves on the advertiser’s side. This is to forget that, in order to function, you need an
As you probably know if you’re interested in affiliation, this business lever is based on the principle of performance-based marketing. This offers companies the advantage
Affiliate marketing is a business lever that is attracting more and more companies and website owners. On one side, the advertiser (or affiliate) can easily
Still little known in France today, affiliation is a concept that has proved its worth in the USA. In fact, more and more companies are
As an advertiser, you need to provide your affiliate partners with the information they need to communicate your commercial offer. This is the affiliate kit.
Black Friday marked the start of the holiday shopping season. Christmas is fast approaching and consumers have 1 month to find the right gifts for
The display (and therefore, by extension, the banner) represents the original form of affiliation. Indeed, before evolving to offer advertisers a variety of formats for
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